- unitid
-
{"value"=>"3657359", "type"=>"local_mss"}
- unitdate
-
{"value"=>"1970-1981", "type"=>"inclusive", "normal"=>"1970/1981"}
- unittitle
-
{"value"=>"Readership Surveys"}
- scopecontent
-
{"value"=>"<p>Diverse studies by the <span class=\"title\">Times</span> 's Market Research Department, and Yankelovich and other public opinion research organizations, with related memoranda and correspondence. Note: Surveys dealing with specific sections or categories of news are filed under the relevant subject headings.</p>"}
- container
-
{"type"=>"box", "value"=>"107"}
{"type"=>"folder", "value"=>"1"}
- note
-
{"value"=>"See also: Book Review, 1968-1986 [A]; National Edition, 1976-1986; Sunday Edition, 1966, 1971-1986"}
- date_start
-
1970
- keydate
-
1970
- date_end
-
1981
- date_inclusive_start
-
1970
- date_inclusive_end
-
1981